How AI is Changing Search for Architects
Tuesday 20th January, 2026
12pm - 1pm AEDT
1 x CPD point
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AI Search Is Changing How Clients Find Architects. Are You Visible?
Google is in the middle of a major shift. With billions invested in Gemini, AI is now baked directly into Google Search and YouTube. That means clients are no longer just scrolling results. They’re being shown AI-generated summaries, recommendations and “best of” answers before they ever click a website.
This practical, architect-specific webinar breaks down how AI search actually works across Google, YouTube and tools like ChatGPT and Perplexity, and what that means for how architectural firms are discovered, evaluated and short-listed.
You’ll learn:
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How Google’s AI (Gemini) is reshaping search results and YouTube discovery
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What AI tools are already pulling from about your firm, projects and expertise
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Why traditional SEO and keywords alone no longer cut it
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The types of content and signals AI trusts when recommending architects
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How to influence how your firm is described, positioned and surfaced by AI
No hype. No tech waffle. Just a clear explanation of what’s changing and what you need to do now to stay visible, credible and competitive in an AI-driven search landscape.
If future clients are asking AI who to hire, you want the answer to include your firm.
 WEBINAR OFFER
Add the Complete AI Program for Architects and get over 6 hours of AI training - plus all the updates to this ever changing topic for 12 months. Normally $500 - when you purchase this webinar you can purchase it for $400!